Marketing & Sales requires a creativeness, and it also can be a highly rigorous discipline. Proponent Consulting unique capabilities in analysis and scientific experimentation allow us to deliver significant, measurable value to leading firms in various areas of Offer/Pricing Optimization, Product/Service Portfolio Management, Product Innovation, Marketing Spend Optimization, Value Based Customer Management, and Sales & Distributions Model Transformation.

Offer Design Optimization

Product Portfolio Management

Product Innovation

Marketing Spend Optimization

Value Based Customer Management

Sales & Distribution Model Transformation